What is tokenomics? How do I manage token costs? Does tokenomics matter if I only purchase AI copilot subscriptions?

Questions like these dominate the bulk of my client conversations. Tech leaders believe tokenomics is simply a token cost management exercise — it isn’t. Tokenomics may be one of the most misleading terms in the AI market today. The name directs attention toward tokens, credits, and compute consumption, but what it solves is the much bigger question: Am I generating enough business value to justify my AI investment? Tokens matter, but they represent only a fraction of total AI cost of ownership.…