Jay Pattisall

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Predictions 2027: Marketing Agencies Divide Between Orchestration And Execution

🌐 forrester.comSource

AI won’t kill marketing agencies, but it will reshape what makes them valuable. In 2027, agencies will increasingly split between intelligence-powered transformation partners and specialist executors as brands insource more content production and demand greater AI expertise.

#statefield #countryfield #companyaddressfield #zipcodefield #cityfield #marketing #agencies #operating

1 day ago

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Jay Pattisall