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Coffee Break: Armed Madhouse - Weapons Fetishism: When the Tools of War no Longer Serve Strategic Ends | naked capitalism

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Coffee Break: Armed Madhouse - Weapons Fetishism: When the Tools of War no Longer Serve Strategic Ends | naked capitalism

naked capitalism·Haig Hovaness·5 days ago

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#weapons #military #aircraft #strategic #effectiveness

Modern military institutions continue to invest enormous resources in tanks, crewed aircraft, aircraft carriers, and missile defense systems even as technological change challenges their strategic utility.…

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Marketers still struggle to measure ad spend effectiveness

newsletter.smartbrief.com·6 months ago

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#smartbrief #marketers #spend #effectiveness #challenge

Curated by Smartbrief . Marketers at the Possible conference said they remain frustrated by the challenge of measuring ad spend effectiveness.…

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#Effectiveness

Coffee Break: Armed Madhouse - Weapons Fetishism: When the Tools of War no Longer Serve Strategic Ends | naked capitalism

Marketers still struggle to measure ad spend effectiveness