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Consumers Put A WBD-Paramount Merger On Probation

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Following a dramatic and politically charged bidding process , Warner Bros. Discovery’s proposed acquisition of Paramount has entered its most consequential phase. On April 23, WBD shareholders will vote on whether to approve the deal — a decision that would further concentrate market power across film, TV, streaming, and news. At stake is the future of creative risk‑taking, distribution leverage, editorial control, and Hollywood jobs.

Paramount frames the acquisition around scale, cost efficiencies, and long‑term growth — backed by financing from a consortium of Gulf-nation sovereign wealth funds. That narrative has drawn scrutiny from regulators and industry stakeholders. But one perspective is largely absent from the debate: the audience itself.…

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