#DigitalExperience

The split between creative and data teams isn't just inefficient — it's a strategic liability. Here's the fix.

Companies racing to deploy AI face a bigger challenge: proving the technology deserves customer trust.

Alchemer Digital adds recurring prompts and multi-target interactions, pushing that always-on in-app feedback should replace post-interaction survey.

From Dev.to - webdev: Liferay vs Adobe Experience Manager for Utilities & Energy: Scaling Digital Experiences

Optimizely's Remote MCP Server lets teams manage feature flags and experiments directly from Claude, ChatGPT, and other AI tools.

Acquia Source now unifies content, DAM, governance and AI agents — with human-in-the-loop controls built in.

From CMSWire.com - All News: CX Leaders Need a New North Star Beyond Conversion Rate

There isn’t just an expansion in the numbers of interactions online; there’s an expansion of interaction types and form factors. No longer limited to just websites, organizations need to protect customers from in-browser threats, on mobile apps, during…

Super Bowl LVI is almost here, and with that comes one of my favorite pastimes: watching the commercials! And you know I’m not alone — 30% of viewers tune in to the big game primarily to see the commercials, upping the pressure on CMOs to “get it right.”…