#Cmos

Gartner data shows 70% of CMOs name AI leadership a priority. Only 30% have the infrastructure to back it up. Here's what closes the gap.

The split between creative and data teams isn't just inefficient — it's a strategic liability. Here's the fix.

Why most CMO hires are set up to fail before the offer letter is even signed — and what CEOs should do differently.

This analysis explores the widening gap between executive AI investment and operational readiness, highlighting how premature technology procurement often leads to organizational friction and failed implementations.

Curated by Smartbrief . More than half of chief marketing officers are concerned about insufficient budgets to achieve their 2026 marketing strategies, according to Gartner.…

Curated by Smartbrief . CEOs view chief marketing officers more as execution leaders than strategic advisors, per Boathouse's annual CEO survey.…

The Define & Align the CMO report is avaliable to today after 2 years in the making. The report actually turned out to be more interesting ...

MarketBridge and the Chief Marketing Officer (CMO) Council have partnered for perhaps the most comprehensive look yet at the top rung of the...

A Love Story Older Than Television The tension between CMOs and advertising agencies didn’t start with AI, procurement, or any media disruption.…

A recent study of Fortune 1000 company CMOs done by by Blog2Print, a company that turns blogs into books, attempts to shed some light into t...