Brooke Osmundson
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🌐 searchenginejournal.comSource
Microsoft Advertising announces UI improvements addressing advertiser feedback, including easier navigation, expanded reporting, sign-in troubleshooting, and account access management.
🌐 searchenginejournal.comSource
Google Ads introduces an Invalid Traffic Overview Card showing estimated savings, post-billing credits, and campaign-level reports. Here's what advertisers need to know.
🌐 searchenginejournal.comSource
Curb unwanted Google Ads spending without losing valuable conversions by weighing bidding targets, Performance Max channel grouping, and allocation limits.
🌐 searchenginejournal.comSource
Google is expanding ads in AI Mode to 10+ countries in English and launching multiturn ads in the U.S. Here is what PPC advertisers need to know about reporting.
🌐 searchenginejournal.comSource
The FTC unsealed new details in its Amazon Ads lawsuit, alleging hidden surcharges raised CPCs by up to 250% on Prime Day. Here is what advertisers should know.
🌐 searchenginejournal.comSource
Google is expanding UCP-powered direct checkout in AI Mode and the Gemini app to Canadian shoppers, with a Merchant Center integration planned for next year.
🌐 searchenginejournal.comSource
Google’s Q3 stock plunge puts AI spending and Search ad revenue under scrutiny. Here’s what the earnings reveal for PPC advertisers.
🌐 searchenginejournal.comSource
Google’s Ads Decoded explores longer AI Mode queries, earlier discovery, and demand for human perspectives. Here’s what advertisers can consider for 2027.
🌐 searchenginejournal.comSource
Google updated its privacy policy to let connected Gmail, Photos, and Drive insights shape AI Mode ads. Here is what changes for your Google Ads campaigns.
🌐 searchenginejournal.comSource
Google Ads expands customer lifecycle goals with High Value acquisition for Shopping and retention modes across Search, Shopping, and Performance Max.